Hedge Coffee is a San Francisco–based specialty roaster known for its bright, fruit-forward beans. They source sustainably, build relationships with farmers, and roast some of the most flavorful coffee in the city.

I took a raw, punk-inspired approach—using a duotone palette drawn from their brand colors, hand-drawn lettering, and imagery that reflected the event’s theme and setting.

The flyer, shared on Instagram the day before the event, sparked engagement with 171 likes and 10 conversations in the comments.