NextGen America is on a mission to empower young voters to engage in the political process and make sure our gov’t responds to the largest and most diverse generation of voters in American history.

During this Get Out the Vote campaign for the 2020 Presidential election, we registered over 1.4M young people to vote, spoke to over 10.5M of them through chat, messaging, and social media, and got 4.6M of them to the polls — leading the largest youth voter turnout in our nation’s history.

As I led the design for one of the most divisive presidential campaigns in history it was important that our community had all the information they needed to vote clearly and simply.

Our goal was to design bold, bright, trendy graphics that harked back to the ’90s to stand out against the onslaught of political media on all sides.