For 30 years, the California Budget & Policy Center has advanced anti-racist policy and led coalitions to build a more equitable California.
As Design Lead, I built the visual identity for the Budget Center's 30th Anniversary — a yearlong celebration of the wins, partnerships, and people that shaped three decades of policy change — capturing both the weight of the work and the joy of a milestone worth celebrating.
We produced a full suite of anniversary assets across print, digital, and social, extending the identity across every touchpoint of the Budget Center's yearlong campaign.
The 30th Anniversary identity launched in 2025 and carried the Budget Center through a year of celebrations, convenings, and storytelling — honoring decades of progress while rallying supporters for the work ahead.
Included are two additional concept proposals.