A Mother's Day campaign for Sunday SF, celebrating the community's moms in their own words. Photos were graciously offered by fellow mom and photographer Kristie Hemm Klok, alongside an invitation for each mom to share what moves them about Sunday.

I designed the resulting series: portrait cards pairing each mom's photo with her own words, styled in Sunday SF's signature palette and hand-lettered wordmark — a visual record of what this community is actually made of.

The morning closed with a family potluck and playdate, turning a photo shoot into a full celebration of the people who show up for each other, week after week.